Login
Sign up
Balance: $
Notifications
Knoowy Premium
Earn money
Sales statistics
Studybot
Information
Settings
Log out
View profile
Knoowy Premium
Sell your lecture notes and other study documents.
Create your own quizzes. Then sell them to others.
Package documents and quizzes together to earn more cash.
Work as a tutor and provide personalized learning in your area of expertise.
View students’ requests and send a proposal of your relevant services.
- Study Documents
Categories
Choose a country
Textbooks
- Study Services
What do you need help with?
Choose a country
Requests
- Quizzes
Educations
Choose a country
Create quiz
- Studybot New
How can Studybot help?
Answers
Renault and Nissan’s cross-border strategic alliance
Renault and Nissan’s cross-border strategic alliance. What importance in its success do you attribute to different factors including preparations made before signing the alliance agreement, the role of alliance CEO, and to the way the process of collaboration was organised?
The present report attempts to determine whether certain factors, including adequate preparation and the role of alliance CEO, can contribute to the success of a strategic alliance. The study revolves around Renault and Nissan’s cross-border strategic alliance, analysing its preparatory stage, its development as well as the latest phases of their co-operation. From an analysis of the various stages of their alliance, it emerged that what made Renault and Nissan’s cooperation fruitful and successful was a combination of factors, including the strategies implemented by Ghosn, the alliance CEO, trust, respect for each other’s cultural characteristics and knowledge of their respective strengths and weaknesses. One of the aspects that certainly contributed to making Renault and Nissan’s alliance successful was a long courtship period, thanks to which the two companies became familiar with each other’s characteristics and cultural backgrounds.
Preview document (1 of 22 pages)
Report document
Knoowy benefits
$ 6,56
Money back guarantee
-
Documents can be downloaded immediately
-
$0.50 discount when paying with balance
-
Receive free quiz questions with document
Specifications
- School: UoL
- Course: Marketing & Management
Document
- Section: Homework & Assignments
- Made on: 03-24-2018
- Type: .pdf
- Pages: 22
- Language: English
Seller
Send message
FollowEarn from your summaries?
You may also find these Homework & Assignments helpful
View all recommended documents »-
A Development Strategy for ELIE SAAB - Marketing strategy for a Luxury Fashion Brand
$ 4,25
23 pages
1 downloads
Marketing Paper / Essay. A Development Strategy for ELIE SAAB - Marketing strategy for a Luxury Fashion Brand. 4383 words including references. SWOT analysis of Elie Saab.
UoL
/
Marketing & Management
/
-
Gerolsteiner’s Entry into The French Market. French Bottled Water Industry Report
$ 5,32
12 pages
1 downloads
Gerolsteiners Entry into The French Market. BeNeLux States, Belgium, Netherlands, Luxembourg bottled water industry...After careful consideration, France has been identified as the most suitable market for further penetration of Gerolsteiners product...
UoL
/
Marketing & Management
/
-
Paper / Essay - Vertu's Advertising Campaign Analysis - Luxury Smartphone Manufacturer
$ 3,19
16 pages
2300 words including references. This essay revolves around Vertu Extraordinarys advertising strategy. Vertu is a company which manufactures and sells luxury smartphones, whose approach to advertising and design has changed over time. In fact, while its...
UoL
/
Marketing & Management
/
-
WMCS The washing machine checking system, a system that coin-feeds washing machines in public laundr
$ 5,32
31 pages
6800 words including references. "Develop and present an innovation". ENTREPRENEURIAL MARKETING AND INNOVATION.
UoL
/
Marketing & Management
/
Subjects of Marketing & Management - UoL
More Marketing & Management ›creativity and innovation human resource development marketing project management
Sell summaries and other study documents
Upload document
Earn money and help students with your study services
Offer study services
Test yourself and earn money with selfmade quizzes
Create quiz
How it works
Knoowy
Buy and sell summaries and other study documents for: University - Secondary Education - All study documents
Get the help of tutors: Tutoring - Proofreading & editing - Research - Assignments & homework - Translation - Other study problems
Learning support: Learning quiz questions - Create quiz questions - Ask a studybot question - Studybot answers
- English - $ (USD)
Deal: get 10% off when you purchase 3 or more items!
Deal: get 10% off when you purchase 3 or more items!
