Marketing mix: Branding and P of Product (Ch. 8, 9 + Ch. 19 pp. 566 bottom-569 top)
Marketing mix: P of Pricing (Ch. 10, 11 + Ch. 19 p. 571)
Marketing mix: P of Place (Ch. 12 + Ch. 19 p. 572 + article 2)
Marketing mix: P of Promotion (Ch. 14, 15, 16 pp. 479 bottom-486, Ch. 19 pp. 569-571) Discussion of some Final exam questions
Download all 88 pages for $ 11,78
Add document to cartBachelor' student at Rug, University of Groningen in International business and management (Second Year)
innovation management in multinationals innovation management b&m innovation management in multinationals - lecture notes innovation management in multinationals - summary articles international marketing for ib