Summary of the article 'Automatic effects of brand exposure on motivated behavior: how Apple makes you think different' by Fitzsimons, Chartrand & Fitzsimons (2008) Course: Strategic Decision-Making in Marketing
Rijksuniversiteit Groningen / Strategic Innovation Management / Strategic Decision-Making in MarketingLecture notes of Empirical research project, third year international business course at the RUG
Rijksuniversiteit Groningen / International Business / Empirical Research Project for IBLecture notes of the 7 lectures of Introduction to International Business at the RUG, first year course
Rijksuniversiteit Groningen / International Business / Introduction to International BusinessSummary of Introduction to International Business of a first year IB course at the Rijksuniversiteit Groningen (RUG)
Rijksuniversiteit Groningen / International Business / Introduction to International BusinessOrganizational Behaviour Lecture Notes, first year of International Business at the RUG (Rijksuniversiteit Groningen)
Rijksuniversiteit Groningen / International Business / Organizational BehaviourSummary of the article 'From the editors: for the lack of a boilerplate: tips of writing up (and reviewing) qualitative research' by Pratt (2009) Course: Research & Skills Study: MSc. Business Administration - Strategic Innovation Management
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Upload documentSummary of the article 'Using grounded theory as a method for rigorously reviewing literature' by Wolfswinkel, Furtmueller & Wilder (2013) Course: Research & Skills Study: MSc. Business Administration - Strategic Innovation Management
Rijksuniversiteit Groningen / Strategic Innovation Management / Research & SkillsSummary of the article 'SWOT analysis: its time for a product recall' by Hill & Westbrook (1997) Course: Strategic Decision-Making in Marketing
Rijksuniversiteit Groningen / Strategic Innovation Management / Strategic Decision-Making in MarketingSummary of the article 'Success factors in new ventures: a meta-analysis' by Song, Podoynitsyna, van der Bij & Halman (2008) Course: Research & Skills
Rijksuniversiteit Groningen / Strategic Innovation Management / Research & SkillsSlides and personal notes of all 7 lectures of International Strategic Management
Rijksuniversiteit Groningen / International Business / International Strategic ManagementSummary of the article 'Reasoning about competitive reactions: evidence from executives' by Montgomery, Chapman Moore & Urbany (2005) Course: Strategic Decision-Making in Marketing Note from the professor: focus on sections 1, 2, 3 and study 1. Therefore...
Rijksuniversiteit Groningen / Strategic Innovation Management / Strategic Decision Making in MarketingSummary of the article 'Emerging segmentation practices in the age of the social customer' by Canhoto, Clark & Fennemore (2013) Course: Strategic Decision-Making in Marketing
Rijksuniversiteit Groningen / Strategic Innovation Management / Strategic Decision-Making in MarketingSummary of the article 'When to ally and when to acquire' by Dyer, Kale & Singh (2004) Course: International Strategic Alliances
Rijksuniversiteit Groningen / Strategic Innovation Management / International Strategic AlliancesSummary of the article 'Does strategic planning enhance or impede innovation and firm performance?' by Song, Im, van der Bij & Song (2011) Course: Research & Skills Study: MSc. Business Administration - Strategic Innovation Management
Rijksuniversiteit Groningen / Strategic Innovation Management / Research & SkillsSummary of the article 'From the editors: qualitative research and the Academy of Management Journal' by Rynes & Gephart Jr. (2004) Course: Research & Skills Study: MSc. Business Administration - Strategic Innovation Management
Rijksuniversiteit Groningen / Strategic Innovation Management / Research & SkillsSummary of the article 'What theory is not' by Sutton & Staw (1995) Course: Research & Skills Study: MSc. Business Administration - Strategic Innovation Management
Rijksuniversiteit Groningen / Strategic Innovation Management / Research & SkillsSummary of the article 'The competitive advantage of interconnected firms: an extension of the resource-based view' by Lavie (2006) Course: International Strategic Alliances
Rijksuniversiteit Groningen / Strategic Innovation Management / International Strategic AlliancesSummary of the article 'Reference theory: strategic groups and competitive benchmarking' by Panagiotou (2007) Course: Strategic Decision-Making in Marketing Note from the professor: read introduction. Therefore, only the introduction is included in this ...
Rijksuniversiteit Groningen / Strategic Innovation Management / Strategic Decision-Making in MarketingSummary of the article 'Does a differentiation strategy lead to more sustainable financial performance than a cost leadership strategy?' by Banker, Mashruwala & Tripathy (2014) Course: Strategic Decision-Making in Marketing Note from the professor: 'focu...
Rijksuniversiteit Groningen / Strategic Innovation Management / Strategic Decision Making in MarketingOntwikkelingspsychologie Pedagogische wetenschappen bachelor jaar 1. Samenvatting begrippenlijst college aantekeningen gehele boek H1 t/m H16 Boek: Developmental Psychology - Patrick Leman en Andy Bremmer, second edition Extra uitleg gegeven door afbee...
Rijksuniversiteit Groningen / Pedagogische Wetenschappen / Ontwikkelingspsychologie Developmental psychology by Patrick Leman, Andy Bremmer, Ross D. Parke, Mary Gauvain